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May 21, 2019

The Return of the American Bison

You are going to love this short film, "The Return of the American Bison," produced by Nebraska Educational Television. It features our very own Dan O'Brien, with the majority of the bison footage filmed on our ranch. The drone shots are spectacular, and they will give you a better idea of where your buffalo meat comes from and how it is raised. You don’t want to miss it! 
Buffalo Herd

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January 11, 2019

Humane Field Harvest & Processing Video

They say that a picture is worth a thousand words, but a video is worth a million...

In past blog posts we have described and shown detailed images of our field harvest and processing facility, but we wanted to bring you in a bit closer for a full transparent view.

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August 10, 2018

"Time-Out" In The Buffalo Herd

A couple of weeks ago we reminded you of the ingredients of our buffalo meat: Fresh Water, Native Grass, & Pure Sunshine. We thought you might enjoy seeing our buffalo in their natural world. Our herd roams over the prairie much like they did over a thousand years ago, regenerating the earth as they graze naturally.

Bison Herd
Click through to watch the video and be transported to a bison herd roaming on the prairie. 

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June 14, 2018

Best Burger Ever!

Wild Idea’s “Buff Burgers” are perfect for the health-conscious eater, that doesn’t want to compromise on taste. Or, maybe you just want to indulge in the best burger of your life! Check it out for yourself - here.

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January 02, 2018

On Your Mark, Get Set, Go Buff!

In today’s fast paced world eating healthy can be a challenge. It’s times like this where convenient, healthy, fast food can literally be a lifesaver! Get deliciously Buff with our Buff Burgers! Pre-seasoned to perfection, handcrafted into 6 oz. portions, individually wrapped and sold in (you guessed it) a six pack! Getting fit is as easy as 1) Thaw. 2) Cook. 3) Eat!

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November 30, 2017

Home For The Holidays

A few weeks ago, we moved the buffalo into the pasture that boarders the Cheyenne River in preparation for moving them onto their winter pasture on the Buffalo Gap National Grasslands over the Thanksgiving weekend. Each time we do this, I am reminded of the first epic event that took place 14 years ago. 

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July 28, 2017

The Dream Continues

When the Great Plains were young there were no humans to manage them. No humans to plow the soil, string barbed wire along the river banks, choose the crops to plant on the flats, or decide on the number of animals to graze the grass. It was like one enormous ranch, managed on the single principal of natural selection. In those days the Great Plains changed so slowly that, for all practical purposes, they were in stasis - perpetually beautiful and wild.

Dan & Jill O'Brien Family

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February 01, 2017

Wild Idea Moms Get Buff

The health benefits of 100% grass-fed/grass-finished protein cannot be overstated. It’s naturally lean profile makes it lower in fat, calories and cholesterol, but higher in protein and antioxidants, and it’s loaded with omega-3’s! Up to six times more omega-3’s than grain-finished meats. Wild Idea’s buffalo meat products are the right idea for anyone wanting to eat more healthfully, but did you know they are essential for pregnant mother’s. View article

November 22, 2016

Thanksgiving Greetings From The Wild Idea Buffalo Crew

We hope you enjoy meeting the people behind our product, that make up our Wild Idea crew. For those of you who are Black Friday shoppers, we will have customer service representatives available to assist you. On Small Business Saturday, we will all be on deck to help you with your holiday gift giving. Warmest Thanksgiving wishes to you all!

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August 11, 2016

Romance on the Prairie

The Buffalo rut is in full swing at the ranch. It’s what brings the herd back together after the calving season is over and the kids are two to three months old.

The bulls will challenge each other when “tending” the female (like courting) - working hard to keep the other bulls away. They’re not always successful. Older bulls, tired of being challenged and chased away, will often wander off by themselves.

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