This past Friday, May 17th was Endangered Species Day. For us and for all of our sourcing partners - every day is endangered species day as it is a key element of our shared ranching model; to promote and provide a healthy ecosystem for ALL creatures to not just live but thrive.
Collectively, by returning bison back to their homeland we are now positively impacting over 300,000 acres of prairie grasslands.
We are always interested in sharing our story and the greater story of the bison and their significance and impact in our past and present world. "The Return of the American Bison" is an important film on their natural and cultural history, as well as the current state of conservation of the North American bison.
We are very proud to be part of this beautiful film - our founder, Dan O'Brien is featured and a majority of the buffalo/prairie footage was filmed on the Cheyenne River Ranch.
This film will take only 14 minutes of your time (although you might not want it to end), and will give you a better idea of where your buffalo meat comes from and the impact of its majestic return.
A big thank you to Nebraska Educational Television for telling the story and for including us. And... a big thank you to all of you for supporting ranchers whose main mission is conservation with an emphasis on supporting an intact ecosystem.
Enjoy the film!