OUR DEDICATION TO THE PRAIRIE IS MORE THAN JUST WORDS ON A WEBSITE.

For over 25 years, Wild Idea has provided our customers with the healthiest meat on the planet, set the highest bar for animal welfare, and offered the best meat for the environment and future generations. As part of these efforts, we’ve taken steps to make our commitment to our mission official through certifying agencies like the USDA, ROC, AGW, and the National Audubon Society. 

REGENERATIVE ORGANIC CERTIFIED - SILVER 

Our family's ranch, Cheyenne River Buffalo Ranch, is the first buffalo operation in the United States to obtain Regenerative Organic Certification (ROC) status. The ROC certification is overseen by the Regenerative Organic Alliance, a group of experts brought together by the Rodale Institute, Dr. Bronner’s, and Patagonia. This certification evaluates operations against three pillars of Soil Health and Land Management, Animal Welfare, and Farmer and Worker Fairness. Obtaining this certification also requires that operations be certified organic by the USDA. By looking at a variety of standards, including land coverage, crop rotation, soil disturbance, rotational grazing, composting, and freedom from synthetic fertilizers and pesticides, the Regenerative Organic Alliance and the ROC certification have become the gold standard in soil regeneration.

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USDA ORGANIC

As part of our ROC certification, we are also proud to be certified organic by the USDA. To be certified as an organic operation by the USDA, our buffalo must be managed organically from the last third of gestation; have year round access to the outdoors and access to certified organic pasture for the entire grazing season; be raised on certified organic land that meets all organic crop production standards; be fed 100% organic feed; and be managed without antibiotics, added growth hormones, mammalian or avian by products, or other prohibited feed ingredients. As part of this process, we also partnered with California Certified Organic Farmers (CCOF) to obtain our certification, allowing for 2% of our certification fees to go towards education, financial assistance for organic farmers, and grant provision through the CCOF Foundation. 

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Audubon Certified Bird Friendly Land

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Animal Welfare Approved 

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Certified Grassfed

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